We are excited to welcome a number of new businesses to the SoHo Broadway corridor’s mix. Check out the latest additions to the district below!:

Inokim – 420 Broadway

Organization: Inokim

Date Opened: April 2024

Address: 420 Broadway

Hours of Operation: Daily: 10 a.m. – 7 p.m.

Connect: Website | Instagram

Inokim’s flagship electric scooter shop opened last month on Broadway. The new location isn’t just a store; it is intended as destination for enthusiasts and newcomers alike seeking the perfect blend of style, performance, and eco-friendly transportation. The store features the latest Inokim models, each designed with the urban adventurer in mind, offering unparalleled quality, range, and comfort. An on-site service lab sets us apart, providing expert maintenance, repairs, and customization. We welcome this new micromobility business to the district!

Banksy Museum – 277 Canal Street

Organization: Banksy Museum

Date Opened: April 2024

Address: 277 Canal Street

Hours of Operation: Daily: 10 a.m. – 8 p.m.

Connect: Website | Instagram

Opened last month, over 160 pieces by mysterious contemporary street artist Banksy can now be seen on the 2 upper floors of 277 Canal Street in exhibition space covering an area of over 15,000 square feet. The space house the largest collection of Banksy’s life-sized murals and artwork in the world. The Banksy Museum sets out to introduce Banksy and his unusual approach via a comprehensive and immersive experience. We welcome this new addition to SoHo Broadway’s collection of experiential businesses.

Elevate SoHo – 481 Broadway

Organization: Elevate SoHo

Date Opened: April 2024

Address: 481 Broadway

Connect: Instagram | Website

The first New York State-licensed cannabis dispensary has opened in the SoHo Broadway corridor. Elevate SoHo Cannabis at 481 Broadway offers premium cannabis products and expert guidance and dedicated to elevating customer well-being through exceptional quality and personalized service in a thoughtfully designed and comfortable environment. Stop in to explore Elevate SoHo’s offerings!

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The Initiative is pleased to announce that a new member has recently joined the SoHo Broadway Clean Team (provided by Street Plus). Falilou Diouf was born in Senegal and lives in the Bronx. Get to know Falilou and say hello if you see him on the sidewalks of SoHo!:

When did you start working with the SoHo Broadway Initiative?

I started in December, 2023 on a temporary basis, returning late January 2024.

Outside of your work here, what else do you do?

Outside of my work at the SoHo Broadway Initiative, I also work as a security guard 1 day per week in an asylum shelter.

Do you have any family or pets that you live with?

I live alone in New York. My family still lives in Africa.

What’s the best part of working here so far?

Everything about work interests me; the most important thing is the result obtained for the benefit of the organization, workers, and community.

The post Welcome New Clean Team Ambassador Falilou Diouf! appeared first on SoHo Broadway Initiative.

Organization: H&M

Date Opened: January 2024

Address: 591 Broadway

Hours of Operation: Monday-Saturday 10 a.m. – 9:00 p.m; Sunday 11 a.m. – 8 p.m.

Connect: Website | Instagram | TikTok | Pinterest | Facebook

In January, H&M SoHo opened its doors on Broadway between Houston and Prince. We are thrilled to welcome them back to the SoHo Broadway corridor, after years of absence following the departure of prior locations at 515 Broadway and 558 Broadway. This location carries women’s clothes and pre-loved items. Shoppers can drop off garments at the store’s recycling table. Check out photos from the store below:

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We are excited to welcome a number of new retail locations to the SoHo Broadway corridor’s mix. Check out the latest additions to the district below!:

RAISONNÉ – 16 Crosby Street

Organization: RAISONNÉ

Date Opened: November 2023

Address: 16 Crosby Street

Hours of Operation: Tuesday – Friday 10 a.m. – 5 p.m., Saturday – Sunday 11 a.m. – 5 p.m.

Connect: Instagram

RAISONNÉ is a new gallery located on picturesque Crosby Street.

Current Exhibition: Gyuhan Lee “Building Boxes”.

Ecco – 463 Broadway

Organization: Ecco

Date Opened: December 2023

Address: 463 Broadway

Hours of Operation: Monday – Saturday: 10 a.m. – 8 p.m.; Sunday: 11 a.m. – 7 p.m.

Connect: Website | Instagram

The global footwear brand, Ecco, opened its first New York flagship store in the heart of SoHo at the corner of Broadway and Grand streets. The eye-catching interiors hearken back to the brand’s Danish heritage. Experience the sun-filled space and try on a new pair of shoes next time you’re in the neighborhood!

Edikted – 518 Broadway

Organization: Edikted

Date Opened: December 2023

Address: 518 Broadway

Hours of Operation: Monday – Tuesday: 10am-8pm; Wednesday – Saturday: 10am-9pm; Sunday: 11 a.m. – 8 p.m.

Connect: Instagram | Website

Gen-Z fashion brand, Edikted, expanded its online success to a flagship store in the heart of SoHo on Broadway. Edikted is on a mission to bring customers on-brand accessories and closet staples without compromising on price or quality.

Anne Klein – 542 Broadway

Organization: Anne Klein (Pop-up)

Date Opened:  December 2023

Address: 542 Broadway

Hours of Operation: Daily 11 a.m. – 8 p.m.

Connect: Website

Anne Klein, in partnership with Macy’s, poppes-up this season on Broadway. Shop items from its latest collection, including options for evening and everyday apparel.

Citizens Bank – 11 East Houston Steet

Organization: Citizens Bank

Date Opened: November 2023

Address: 11 E Houston

Hours of Operation: Monday-Friday: 9 a.m. – 5 p.m.

Connect: Website | Instagram

The post SoHo Broadway Retail Roundup: January 2024 appeared first on SoHo Broadway Initiative.

Organization: F. Schumacher & Co.

Date Opened: July 2023

Address: 459 Broadway (The Devlin Building)

Hours: Monday-Friday 9 a.m. – 5 p.m

Connect: Instagram | Website | Frederic Magazine

Last July, F. Schumacher & Co. opened its doors on Broadway. We are thrilled to welcome them to the SoHo Broadway corridor and wish them success in our district. We had the opportunity to chat with Executive Assistant, Michaela Lynch, to learn more about what makes their business unique.

What does your company do? What industry are you in?

FS&CO is a family of brands that specializes in textiles, trims, wallcovering, paint, floorcovering, finished goods, and more for the home! Our mission is creating beautiful and unforgettable spaces that embody true luxury.

What brought your company to SoHo?

SoHo feels like the perfect fit for FS&CO because of its historical significance for design and the arts.

What sets your company apart from the rest?

FS&CO is proud of its legacy; since its foundation in 1889, FS&CO has remained an icon in the design space from featured designs in the White House and the Metropolitan Opera, to iconic features in well-known and loved shows like I Love Lucy. FS&CO continues to be a leader in the industry through the pursuit of innovation and beautiful design.

The images in this post were provided to us by F. Schumacher & Co.

The post F. Schumacher & Co. Makes a Home on Broadway appeared first on SoHo Broadway Initiative.

Organization: Bibliotheque

Date Opened: December 2023

Address: 54 Mercer Street

Hours of Operation: 10 a.m. – 11 p.m. daily

Connect: Instagram | Website

In December, Bibliotheque opened its doors on Mercer Street. We are thrilled to welcome them to the SoHo Broadway corridor and wish them success in our district. We had the opportunity to chat with co-owner A.J. Jacono to learn more about what makes their business unique.

Tell us about your business.

Bibliotheque is a bookstore, café, and wine bar on Mercer Street. We house over 10,000 books in a gorgeous, intentionally constructed space that also features work from artists like Rashid Johnson, Roy Lichtenstein, Robert Longo, and much, much more.

What brought your business to SoHo?

SoHo is filled with enthusiastic people who not only support the arts, but produce it. Bibliotheque is, at its heart, a space for these sorts of creatives. It strives to be a space that fosters the kind of conversations that you might overhear in a vintage French salon: engaging, intellectual, stimulating, and convivial.

We couldn’t be more excited or honored to open a business like this in one of the most beautiful parts of New York.

What sets your business apart from the rest?

At the beginning of this journey, were shocked to learn that there isn’t an equivalent to Bibliotheque in SoHo. There are a number of bookstores in the area, but most are strictly retail, meaning few offer food, beverages, and a place to sit. Even fewer literary-leaning businesses serve alcohol.

Bookstore/wine bar hybrids aren’t new, but for some reason, they aren’t ubiquitous in a city that seems ripe for this mixture. The best—and perhaps the only—comparison to Bibliotheque is Book Club Bar in the East Village, but Bibliotheque is entirely different in atmosphere and execution.

More than anything else, we hope to make Bibliotheque a social space for the bookworms, coffee aficionados, and wine lovers of New York—and beyond!

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Organization: APL (Athletic Propulsion Labs)

Date Opened: November 2023

Address: 75 Prince Street

Hours of Operation: Monday-Saturday 10 a.m. – 7:00 p.m; Sunday 12 p.m. – 7 p.m.

Connect: Instagram | Website

In November, APL opened its doors on Prince Street between Broadway and Crosby Streets. We are thrilled to welcome them to the SoHo Broadway corridor and wish them success in our district. We had the opportunity to chat with Managing Partner NJ Falk to learn more about what makes their business unique.

What does your organization do? What industry are you in?

APL (Athletic Propulsion Labs) is globally recognized as the world leader in Men’s and Women’s luxury performance footwear. Rooted in technology and innovation, APL has been at the forefront of performance footwear since the introduction of the Concept 1 basketball shoe featuring our groundbreaking Load N’ Launch® technology, designed to instantly increase vertical leap. As a result, the Concept 1 became the first shoe banned by the NBA for performance enhancement reasons. Beginning in June 2014, APL pioneered the “luxury performance” segment of the athletic footwear market in connection with the launch of its running, training and lifestyle shoe collections for men and women.

What brought your organization to SoHo?

The store’s almost 4,000-square-foot SoHo location is part of a highly foot-trafficked and iconic destination in New York City with both a local and international foothold. The property is designed to serve as an oasis within in a hectic part of the city, as part of the neighborhood’s inclusive running and lifestyle community.

What sets your organization apart from the rest?

As the pioneer and innovator of the “luxury performance” segment in men’s and women’s athletic footwear, The World of APL Flagship store located in the heart of SoHo takes inspiration from minimalist spaces that exude a sense of tranquility, the design creates a simple yet severe space that uses light and scale to draw the eye in. The highly unique arching curved perimeter wall wraps around a clean central area broken only by the teardrop columns that reach up to a full light ceiling. The stretched-fabric illuminated ceiling fills the store with an omnipresent wash of light, highlighting the rough textured walls juxtaposed against delicately held champagne-colored display boxes. Product is showcased in custom designed Viabuzzuno® lightboxes to offer consumers a gallery-like experience while browsing for one’s next pair of APLs.

The amphitheater-shaped retail space is anchored by a roman travertine base which runs throughout, forming areas of seating, low walls and point of sale desks. Scattered throughout the open store are cast boulder-shaped plinths, with flattened tops to highlight the shoes placed atop them, illuminated from above to create a sense of ceremony.  At the rear of the store the set-piece of the store is formed from 5 vanity rooms all lined in vibrantly distinct onyx stones, where customers can try on their favorite styles and photograph them for the ultimate Instagram moment. Everything within the space is both purposeful and beautiful whilst ensuring the product remains the hero of the customer experience.  

Drawing from our rich basketball heritage, we’ve incorporated unique stadium seating into the design. This area not only offers a comfortable space for guests, but also serves as a testament to the arenas where legends are born, celebrating our deep connection to the sport.

The flagship’s lighting is more than just illumination—it’s a mood setter. As you step into our world, a soft halo above bathes the space in a gentle glow, casting a sense of wonder and enchantment on every person and product it graces.

Echoing New York’s multifaceted personality, we’ve curated five vanity rooms, each a tribute to one of the city’s iconic boroughs. Housed in the deepest recesses of our flagship, these rooms showcase rare stones from across the globe, representing the diverse tapestry of New York’s boroughs.

With an expansive 80-foot window frontage, a curvilinear design, the world’s most exquisite natural stones, and our homage to basketball through the stadium seating, this space blurs the lines between dream and reality. The World of APL SoHo flagship stands as a testament to dreams materialized, where fantasy and reality intertwine seamlessly.

Is there a promotion that you would like to offer readers or members of the SoHo Broadway community?

Enjoy a 10% off your purchase when you sign up for our email or SMS messages in-store + FREE $60 LUX SOCK 3-PACK with purchase while supplies last.

The images in this post were provided to us by APL.

The post Welcome to SoHo Broadway, APL! appeared first on SoHo Broadway Initiative.

The Initiative is pleased to announce that a new member has joined the SoHo Broadway Clean Team (provided by Street Plus). Babacar Diop was born in Senegal and lives in the Bronx. Get to know Babacar and say hello if you see him on the sidewalks of SoHo!:

When did you start working with the SoHo Broadway Initiative?

I started on Wednesday, October 27, 2023 in SoHo after working in Union Square for 6 months.

Outside of work, what are your interests and activities?

Beyond my work, I’m a student. I go to school on my days off and I play sports.

Do you have any family or pets that you live with?

I live with my friends.

What’s the best part of working here so far?

I really appreciate joining the teamwork of SoHo Broadway. I like the organization of the company and so happy to meet people and acquaintances in the city.

Where is your favorite place to hang-out in the SoHo/Downtown area if you have free time?

My favorite place to hang out is next to Canal Street between SoHo and Chinatown because there are lots of people.

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